Travel News > 2017 What's On
2017 What's On
CCBTF-MYPS 2017 Course Starts in May
MICE Young Professional Training School (MYPS) is an advanced course designed for the young professionals in China`s MICE industry. The course is organized by Shanghai International Conference Management Organization (SICMO) and China Public Venue Management Consulting Ltd (CPVML), and the graduate certificate is certified by Shanghai Tourism Standardization Committee. After finishing the study in universities and joining MICE industry for 3-5 years, the young managers need a chance and platform to obtain continuing professional development (CPD). MYPS is the answer for such requirements.
MYPS course covers leadership, sales & marketing, operation, IT, HR and finance, which are the 6 major components in MICE business. The course will take 2 days, each topic need half day. MYPS course only enroll maximum 40 students each semester. The lecturer is invited to prepare her/his favorite topic(s) under the 6 majors. "one theory + one applying framework + case study + 1 page exam paper" is all MYPS requires the lecturers to prepare to their students.

Schedule of CCBTF-MYPS 2017 Course

09:00 - 12:15, May 7, Sunday
Lecturer: Zhu Ning, MBA Admission Interviewer and Career Development Tutor of Antai College of Economics & Management, Shanghai Jiaotong University
Topic: Workplace in the Era of Internet - Community Management Model

13:15 - 16:30, May 7, Sunday
Lecturer: Rosemary Ma, Trainer of Beijing Sinofastlane, China
Topic: Interpreting the Key Elements in the 5P Concept of Marketing and the Growing Path of a Brand

09:00 - 12:15, May 8, Monday
Lecturer: Michael Kruppe, General Manager, Shanghai New International Exhibition Center
Topic: Breakthroughs in the Era of Innovation: Marketing Strategies and Competitiveness

13:15 - 16:30, May 8, Monday
Lecturer: Bill Zhang, Director, Vice President of UBM China
Topic: How to Create the IP in the MICE Industry? - Project Strategic Management and Development

For inquiry and registration of CCBTF-MYPS 2017 Course, please contact:
Ms. Becky Liu, Mr. Scott Xi
Tel: +86 21 5110 5000 ext. 2626, +86 21 2601 1516
Email: ,

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The Official Shanghai China Travel Website is a practical and authoritative guide for visitors who travel to Shanghai China, and those corporations engaged in planning and organizing corporate incentive travel, conventions, exhibitions and events (MICE) in Shanghai China, covering Shanghai map, weather, flights, airport, train, hotels, restaurants, travel, expo travel, attractions, shopping, art, sports, nightlife, exhibitions, trade fairs, conventions, meetings, events etc.